The British Sandwich Association

British Sandwich Week 2010 - What's On

Greggs is launching a new TV campaign in May to show how they hand make their sandwiches in their shops every day using their own fresh bread. The ad will run for 5 weeks during May and this will be supported by a 10 second TV ad on their sub rolls. You can see the ad on Greggs website and tap along with the beat to ‘If I knew you were comin I’d’ve baked a cake’.

Greggs launched sub rolls in April and are currently running an offer on their website where customers can download a voucher to receive a sub roll for £1. The offer run until 9th May and vouchers are only available through downloading them from their website.

You can also enjoy a special breakfast deal they have offering a bacon, sausage or sausage and bacon sandwich and a coffee for £1.99. This offer will run for the foreseeable future and is available in selected Greggs shops.

Compass celebrates British Sandwich Week with British breakfast sandwich press release (pdf)

The Co-operative is introducing is introducing three limited edition sandwiches, each inspired by one of the great footballing nations.  The England-inspired sandwich is made with ham, mature cheddar and coleslaw for a classic taste, whilst the Portugal-inspired product is made with Piri Piri chicken with zesty lime and juicy red peppers in a tortilla wrap. Last but not least, the Italy-inspired sandwich is made with Italian style sausage on vibrant red pepper bread with peppery rocket.

Kent Frozen Foods special trade promotion offer on new low fat spreads

The Lambert Arms at Aston Rowant, Oxfordshire is celebrating by launching some new sandwich recipes for the month.

Vegware, which supplies compostable food packaging company, is celebrating the week by offering 15% off their 100% compostable sandwich and food packaging range, including sandwich wedges, bags, films and wraps. The code WELOVESARNIES will be valid from May 9th to 16th to be used on any online purchases at www.vegware.com.

Gulliver's Dinosaur and Farm Park (Matlock, Warrington and Milton Keynes) have a number of special events happening at the park during British Sandwich Week, including cooking lessons in Chef Gully's Cookery School which will focus on making simple, healthy and tasty recipes based on sandwiches. For more information on Gulliver's please visit the website at www.gulliversfun.co.uk. 

Stockport - Stockport Council’s Culture Tourism and Venues Service is planning to celebrate the British Sandwich Week with a series of sandwich making competitions involving local sandwich shops and traders. They intend to run three competitions:

  1. Best gluten free sandwich
  2. Best vegetarian sandwich
  3. Best sandwich that reflect’s Stockport’s heritage.

Each day of the week there will be a heat with the public asked to vote on the best in each category. These heats will take place as follows:

The final will take place in the Covered Market Hall of Stockport Market on Saturday 15th May with the final winner being chosen by a panel of media and food expert judges, including the editor of ManchesterConfidential..com.

 

BRITS living and working abroad are being encouraged to celebrate British Sandwich Week this May (2010) by an online supermarket.  Bristol-based www.BritishCornerShop.co.uk, which specialises in sending branded food products to ex-pats living overseas, is inviting customers to order ingredients for their favourite sandwiches in time for the event.   The company’s Managing Director, Mark Callaghan explained: “One of things that many people really miss when they move overseas is a traditional sandwich, so we are inviting ex-pats to celebrate this national treasure during British Sandwich .

World of Beatrix Potter™ Attraction (Bowness-on-Windermere)  has created a mouth watering selection of sandwiches made from local Cumbrian produce to mark British Sandwich Week this year. 2009 saw the opening of the Peter Rabbit (TM) Garden, as part of the attraction, which grows fresh herbs and some fruit and vegetables for us to use in the Beatrix Potter (TM) Tea Room. This year, they have gone one step further and opened their own kitchen garden, which provides lettuces, herbs and vegetables to use in home made sandwiches, salads and soups and even cakes (courgette muffins or chocolate beetroot brownies).

For younger visitors the Attraction has created a couple of classic sandwiches with a twist. Using shape cutters they have recreated Mr. Jeremy Fisher’s™ famous butterfly sandwich, with fillings such as delicious local damson jam and all time favourite, chocolate spread and banana. 

Adult visitors can also treat themselves to some tantalising simply scrumptious local smoked salmon with cream cheese and fresh herbs, cucumber with crème fraiche and mint, and a classic with a twist tuna mayonnaise with radish and lettuce.

You can try these creations throughout British Sandwich the Beatrix Potter Tea Room™  

Café2U chain is running a special meal deal for British Sandwich Week 2010 offering a fixed price package for a coffee with a sandwich.   The promotion will be running across all their franchised outlets.

London’s Flying Chef is celebrating British Sandwich Week with the launch of a Fish & Chip Buttie – fresh fish fillets, a soft white bap with rustic sauce and vinegar chips, mushy pea puree and a splash of ketchup.   This unusal British sandwich will be on the menu through May.   “With fish and chips being a quintessentially English dish it is the ideal sandwich filling for us to celebrate British Sandwich Week”, says MD Lee Skinner

Huntingdon Farmers Markets is extending British Sandwich Week to Friday May 21 so that award winning restaurant ‘Pop Bellies’ can use the occasion to celebrate with some great sandwich idea.

British Sandwich Week 2010

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